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Retail and Hospitality

Digital Folio enables real-time pricing

Digital Folio has announced the launch of its new Universal Connector Technology, which allows users to capture real-time competitor pricing at over 275 retailers in over 150 categories.

The company’s Digital Folio’s Retail Intelligence data platform delivers data fidelity and access to retail big data as dynamic pricing happens.

Our new Universal Connector Technology for retail websites is the outcome of significant work over the last year and now allows our business clients to quickly and easily get real-time pricing intelli

Patrick Carter, President of Digital Folio
The Universal Connector Technology allows for real-time pricing data capture for categories ranging from grocery to apparel to hard goods.

“Our new Universal Connector Technology for retail websites is the outcome of significant work over the last year and now allows our business clients to quickly and easily get real-time pricing intelligence on virtually any retailer – whether a major brand retailer or specialty shop – or any category ranging from grocery to apparels to hard goods,” said Patrick Carter, president of Digital Folio.

Digital Folio is featured in Microsoft Booth #1005 at the National Retail Federation (NRF) BIG Show occurring January 14-15 at the Jacob K. Javits Convention Centre in New York City.

Established in 2011, Digital Folio provides a next-generation retail competitive intelligence network, delivering the retail market’s most current and complete product pricing and availability data to help retailers solve product pricing and positioning issues. Its platform is uniquely “powered by the crowd,” giving it the unprecedented capability to update 10,000 products a second as well as manage a database of over 5 billion data points. Digital Folio offers unmatched, real-time data accuracy, recency, and breadth – including the unique ability to detect zip code-level and device/browser-level retail pricing variations.

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