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Retail and Hospitality
HP showcases retail solutions at NRF
21 January 2013
HP had a major presence at this year’s National Retail Federation (NRF) BIG Show, focusing – like many of the companies at the event – on omni-channel.
The company was showcasing mobile and traditional point of sale (POS) systems, self-service checkout, interactive signage, printing, big data and analytics, and infrastructure solutions.
One of the biggest struggles retailers face is providing shoppers with a consistent experience across web, mobile and in-store channels
HP Highlights include the new Windows 8 HP ElitePad tablet for the enterprise, which allows retailers to service the customer anywhere in the store and enables sales associates to find information or items that may not be on the store floor.
Also on display were HP Interactive Signage solutions running on Microsoft Windows Embedded. These solutions are designed to easily integrate into a retailer’s existing infrastructure and in-store architecture.
Then there was the HP Media Players including the HP rp5800, which works with digital signage content management and comes with a Windows Embedded Standard 7 operating system tuned for digital signage and ready to be deployed in the field.
“One of the biggest struggles retailers face is providing shoppers with a consistent experience across web, mobile and in-store channels,” said Ray Carlin, vice president and general manager, Retail Solutions, HP. “HP has a broad portfolio of end-to-end solutions from traditional and mobile POS systems to interactive and self-service solutions that enable retailers to provide a seamless experience with maximum engagement across key customer touch points.”