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Retail and Hospitality
Levi Strauss plans for the future
8 June 2010
Levi Strauss, one of the world's largest brand-name apparel marketers with sales in more than 110 countries, has signed global agreements with planning specialist provider Maple Lake to implement a standardised merchandise and assortment planning application across its global retail operations.
As part of a long-term plan to drive sustained, profitable growth in future years, Levi Strauss is implementing a number of strategies to advance and consolidate business processes and leverage its global footprint. Expanding its brand-dedicated retail store network around the world is one of the company’s key growth strategies.
The Maple Lake solution will help to ensure we are continuing to drive the right assortments in store and maximise our inventory investments worldwide.
Levi Straus Maple Lake will provide Levi Strauss with innovative software solutions to help forecast supply and demand needs within the company’s global network of branded retail stores, using a common technology platform across it’s global retail footprint.
“Our strategic focus is to capitalise on our global presence and realise efficiencies across our businesses to give our consumers more of what they love from our brands,” said Jeremy Leaf, leader of Levi Straus’ global retail operations team. “The Maple Lake solution will help to ensure we are continuing to drive the right assortments in store and maximise our inventory investments worldwide."
“Levi Strauss is a truly inspiring global player with a clear vision of their future supported with the drive and ambition to embrace change and advancement in their business processes and methodologies, said Stuart Aldridge CEO, Maple Lake. “We are very proud to have been selected by Levi Strauss and are looking forward to working with the teams around the globe to implement this important planning solution.”